Thought Leadership
Insights, ideas and expert perspectives
Great events don't happen by chance. They’re shaped by fresh thinking, industry insight and a deep understanding of what people need to connect, collaborate and achieve. Here, you'll find our collection of thought leadership articles, white papers and expert commentary, exploring the trends, challenges and opportunities shaping the world of meetings and events.
As a breath of fresh air in business, we're always looking ahead, sharing innovative ideas and practical expertise gained from delivering exceptional events in amazing places. Whether you're planning a conference, leadership retreat or team gathering, discover insights designed to inspire confidence, spark new thinking and help you create events that make a lasting impact.
Articles
Trust under Fire
Sarah Furness, a former Royal Air Force combat helicopter pilot and squadron leader, explores the critical relationship between trust, psychological safety, and leadership.
Building trust when it matters the most
One of the fireside chats at Flock | Trust the Process looked at the place trust plays in today's people management, focusing on leadership, accountability, and workplace culture.
Trust the Process
At a time when confidence in institutions, technology and leadership is continually being tested, we set out to explore one of the most valuable assets any individual or organisation can cultivate: trust.
Trust in an age of doubt
Jonathan Grigg, a long-term supporter of Flock, explored trust in the age of doubt, particularly within professions built on giving advice.
Insights from IMEX
Published: June 2026
Stephanie Hall, our Group Director of Sales and Marketing, took to the stage at IMEX Frankfurt to present insights from our latest research into Attention Based Design. Here is a look at the future trends of events taken from insights at the exhibition.
White papers and MICE Insights
A Home for Leadership and Learning
MICE Insights: Autumn 2026
Exploring the changing way in which we learn, managing divided attention and why carefully designed environments are needed to create impactful events.
The Gathering Effect
MICE Insights: Autumn 2026
With more than 40 years of experience delivering business events and meetings and pulling on the latest insights, we have created The Gathering Effect to help event planners think differently about how meetings and events are designed.
Attention-based design
White paper: Spring 2026
Our white paper, published in April 2026, discusses how, in a world of distraction,event organisers are having to adapt.
The Big Re-Think
White paper: Autumn 2023
Our white paper, in partnership with micebook, published in the autumn of 2023 discusses how every generation work and communicate in their own way and how business needs to adapt.
Exclusive Stories: Royal Berkshire
How this remains a home to make your own
Exclusive Stories: Fanhams Hall
Why Fanhams Hall is a place to remember
